Month: March 2010

By: Steve Minkler The field of drawing custom house plans is a crowded and competitive one. There are many architectural and design firms out there vying for a “piece of the pie.” However, if you look closely at examples of their finished product, you will find huge differences among them. The better ones offer quality…

By: Mike Carlton Can the Architects’ Secret Help Your Agency?  by  Mike Carlton    Architects’ Secret? First, what do architects have in common with advertising agencies?  And, second, what’s their secret and what can we learn from it, anyway?  Surprisingly, there are some very interesting similarities between architects and agencies.  And, there are some just…